Catering to Employer Branding initiative of a global leader in EnergyTech
Catering to Employer Branding initiative of a global leader in EnergyTech
Catering to Employer Branding initiative of a global leader in EnergyTech
Services
Corporate Film
Summary
The Client is a leading global technology company specializing in energy management. They entrusted Oy Media with creating a corporate video specifically tailored for employer branding. The creative production team at Oy Media was given the responsibility of effectively communicating the company’s commitment to excellence & innovation. The team collaborated with all stakeholders, including the client, production team, and external partners, to ensure a cohesive and successful outcome for the corporate film.
Challenges
To maintain relevance in visual representation when dealing with complex and technical topics
To align with the client’s brand identity, including tone, style and visual elements
To strike the right balance between creative story telling and meeting specific requirements of the client
To address the diverse preferences and priorities of various stakeholders within the organization
Approach
Consulted various stakeholders within the organization to understand their expectations.
Planned and executed different phases of production :
Pre-Production, Production & Post Production
Pre-Production, Production & Post Production
Ensured compliance with legal requirements, such as copyright laws and industry regulations, particularly when dealing with sensitive information.
Summary
The Client is a leading global technology company specializing in energy management. They entrusted Oy Media with creating a corporate video specifically tailored for employer branding. The creative production team at Oy Media was given the responsibility of effectively communicating the company’s commitment to excellence & innovation. The team collaborated with all stakeholders, including the client, production team, and external partners, to ensure a cohesive and successful outcome for the corporate film.
Challenges
To maintain relevance in visual representation when dealing with complex and technical topics
To align with the client’s brand identity, including tone, style and visual elements
To strike the right balance between creative story telling and meeting specific requirements of the client
To address the diverse preferences and priorities of various stakeholders within the organization
Approach
Consulted various stakeholders within the organization to understand their expectations.
Planned and executed different phases of production : Pre-Production, Production & Post Production
Ensured compliance with legal requirements, such as copyright laws and industry regulations, particularly when dealing with sensitive information.
Summary
The Client is a leading global technology company specializing in energy management. They entrusted Oy Media with creating a corporate video specifically tailored for employer branding. The creative production team at Oy Media was given the responsibility of effectively communicating the company’s commitment to excellence & innovation. The team collaborated with all stakeholders, including the client, production team, and external partners, to ensure a cohesive and successful outcome for the corporate film.
Challenges
To maintain relevance in visual representation when dealing with complex and technical topics
To align with the client’s brand identity, including tone, style and visual elements
To strike the right balance between creative story telling and meeting specific requirements of the client
To address the diverse preferences and priorities of various stakeholders within the organization
Approach
Consulted various stakeholders within the organization to understand their expectations.
Planned and executed different phases of production : Pre-Production, Production & Post Production
Ensured compliance with legal requirements, such as copyright laws and industry regulations, particularly when dealing with sensitive information.
Workflow
Pre-Production
Research
Planned the production schedule with the crew as per client’s convenience
Organize
Preparing script for engaging anchors in consultation with the client
Build
Aligning the creative production team vision with the client’s requirements
Production
Coordination
Setting of the unit for filming including lighting, sound and backgrounds
Filming
Use of professional filming equipment on par with latest trends to ensure high quality captures of actors and the site
Sound Recording
Live audio recording enabled using professional and high end audio recording equipment
Post-Production
Video Editing
Stitched the footage to gel into a gripping narrative
Sound Design
Included background music, voiceover, sound effects, and adjusted levels for clarity
Color Grading
Executed color grading process in collaboration with leading film studios
Visual Effects
Added graphics, titles, animations and visual effects to enhance storytelling